Integrated Marketing Communications (MKT 317)

Term: 2020-2021 Academic Year Fall

Faculty

Marie Morgan GowdyShow MyInfo popup for Marie Morgan Gowdy

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Schedule

Fri, 4:15 AM - 4:20 AM (8/17/2020 - 10/2/2020) Location: P01

Description

Advertising principles; advertising campaigns; budgets; agencies; media; sales promotion.