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Business Strategy and Policy (WI) (BUS 481)

Term: 2019-2020 Academic Year Summer 1

Faculty

Gena Messer-Knode
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Schedule

Fri, 6:20 AM - 6:25 AM (4/27/2020 - 6/19/2020) Location: P01

Description

Strategic planning in the business environment; forming, implementing and evaluating strategy and policy. Integrating the functions of management, marketing, finance/accounting, production/operations, research and development and management information systems to enable an organization to achieve objectives. Extensive use of research and teamwork for case analysis.