Principles of Marketing (WI) (MKT 205)
Term: 2020-2021 Academic Year Fall
Fri, 4:10 AM - 4:15 AM (8/17/2020 - 10/2/2020) Location: P01
Introduces marketing as a vital business activity in the American economy. Describes the marketing environment, marketing analysis and strategy, and the marketing program. (writing intensive)