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Business Strategy and Policy (WI) (BUS 481)

Term: 2020-2021 Academic Year Spring

Faculty

Robert E. Kasey
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Description

Strategic planning in the business environment; forming, implementing and evaluating strategy and policy. Integrating the functions of management, marketing, finance/accounting, production/operations, research and development and management information systems to enable an organization to achieve objectives. Extensive use of research and teamwork for case analysis.